I am a product designer. My superpower is turning complicated problems into intuitive solutions.

6+ years across product design, strategy, and research

25+ projects across EdTech, FinTech, B2C, and SaaS.

Worked with

See latest work

LINGOACE

Building customer trust through strategic website redesign

Design Lead · 6 months · 2022

As LingoAce expanded globally, their website had outgrown what it was built for. I led the full design effort, rebuilding the IA, design system, and end-to-end UX. The result: a 32% increase in conversions and nearly 4 million class sign-ups in North America

Web Redesign / Conversion Optimization / Design System / B2C EdTech

MOODY'S

Reimagining the end-to-end credit lending journey

Co-lead Designer · 6 months · 2021

CreditLens helps credit analysts evaluate commercial loans but the workflow was fragmented and manual. I helped map the end-to-end lending journey and co-created a North Star prototype that shaped the product vision. It's now a core part of the Moody's Lending Suite.

Vision Strategy / Enterprise Workflow / FinTech / Credit Risk

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In their words

"Whether it’s aligning stakeholders, conducting research, synthesizing feedback, or creating strategic artifacts that support the underlying design work. She delivers with excellence on tasks big and small, leaving an outsized impact on every project she has been a part of."

Nathan Hulsey

Associate Director of User Design at Toast

In their words

"Whether it’s aligning stakeholders, conducting research, synthesizing feedback, or creating strategic artifacts that support the underlying design work. She delivers with excellence on tasks big and small, leaving an outsized impact on every project she has been a part of."

Nathan Hulsey

Associate Director of User Design at Toast

In their words

"Whether it’s aligning stakeholders, conducting research, synthesizing feedback, or creating strategic artifacts that support the underlying design work. She delivers with excellence on tasks big and small, leaving an outsized impact on every project she has been a part of."

Nathan Hulsey

Associate Director of User Design at Toast

LET'S WORK TOGETHER

LET'S WORK TOGETHER

About

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About

Let's talk!

Kristy@thecreativeoutsider.com

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